Product Manager (m/w/d)

Department: Portfolio Home & AFH Dept

Location:

DE, DE

Job ID:

Product Manager (m/w/d)

STRONG RESULT-ORIENTATION?
PASSIONATE MARKETING EXPERT?
ANALYTICAL MINDSET?

Product Manager (m/w/d)
Location: Frankfurt am Main (hybrid),
limited contract for 1 year

Our heart beats for first-class taste and great products – we work together every day to realize our vision to be the "No. 1 Coffee Brand for Italian Lifestyle".

As Product Manager Single Serve & E-Com, you will be responsible for Lavazza's Single Serve products and machines, i.e. capsules, pods, other pre-portioned coffee and the associated machines. The most important segment in the German coffee market to drive value! In addition, you will be responsible for our dedicated e-commerce portfolio across all types of coffee, which includes different taste varieties or pack sizes, but also accessories and Lavazza's first full-automatic-machine "Assoluta", which is not available in typical retail.

The position holder reports directly to our Head of Portfolio and drives the portfolio strategy and product activation for the portfolio described above, including the introduction of new global products – always in close cooperation with the Italian headquarters, based on local market research and analysis. He/she is the driving force behind the two strategically important growth areas Single Serve and E-Commerce and ensures success with a strong portfolio and cross-functional cooperation.

Have several years of experience in the FMCG sector and product management? Are you looking for a new, exciting challenge?

Then apply now!

Role Description

EXCITING RESPONSIBILITIES ARE WAITING FOR YOU

Management, development and activation of Lavazza Germany's Single Serve portfolio in Retail & E-Com
Strategic lead for the e-commerce-specific assortment across all product segments
Development of a profitable portfolio pipeline, as well as identification of growth opportunities based on comprehensive consumer and market analysis
Strategic marketing planning and implementation of all BTL consumer activations
Result-oriented work with consumer and market data, derivation of concrete actions
Close cooperation in the cross-functional team, including Content & Communications, Sales, Trade Marketing and Headquarters, as well as external agencies
Budget planning and management, including invoicing in SAP and creation of Reports

HOW YOU DRIVE IMPACT AS A TEAM PLAYER

At least 3-4 years of experience in FMCG with a focus on Marketing/Product Management
Experience with global product launches to a local market and portfolio development
Knowledge of and experience in the German market as well as working in a diverse matrix organization
Strong understanding of e-commerce and digital activation, especially for strong brands
Strong analytical skills and finding creative solutions in cross-functional teams
Enjoy change and the ability to continuously drive processes forward
Fluent in English at business level, knowledge of German is a plus

WHAT TO EXPECT

Lavazza is pure energy and Italian passion – every day brings something new & exciting
A temporary adventure in a dynamic, growing brand house
Hybrid working: 2 days of smart work/week + 3 smart work flex days/month
Open and entrepreneurial corporate culture with room for individual development
Attractive and competitive compensation as well as additional benefits
(e.g. Sodexo checks, gym contribution, employee discounts, and much more)

What are you waiting for? Apply now!

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