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Benelux Retail Trade Marketing Manager

Department:  Benelux


Job ID: 

We have an interesting opportunity for a Trade Marketing Manager, with previous experience in FMCG Retail, to join our Benelux team. Reporting to the Country Sales Manager and based in Amsterdam, you will contribute to Lavazza retail business development in the Netherlands and Belgium.



  • Build and implement the appropriate sales strategy in both countries
  • Manage the day-to-day relationship with distributors
  • Monitor sales KPIs for both countries, including assortment, promotional plan, budget and volume forecast management
  • Implement Trade Marketing Plans and Activities for both countries (at Category and Customer level)
  • Ensure day-to-day connection between Distributor(s) and Lavazza HQ Team (Customer Service, Demand Planning, Trade Marketing, Finance)
  • Provide business, market and competitor analysis



  • Previous Trade Marketing and retail FMCG experience in structured multinational organisations (circa 2 – 6 years)
  • Business acumen, excellent interpersonal skills and an entrepreneurial mindset
  • Results oriented with a pragmatic and structured approach
  • Fluent English
  • Available to be based in Amsterdam

Job Segment: Manager, Business Development, Marketing Manager, Retail, Marketing, Management, Sales